What is Product differentiation? Importance, Types, Strategy, PDF
Product differentiation is a process businesses use to distinguish a product or service from other similar ones available in the market.
Product differentiation is a process businesses use to distinguish a product or service from other similar ones available in the market.
Product management is a dynamic and multifaceted discipline at the intersection of business strategy, user experience, and technology. It involves guiding a product from conception to launch and ensuring its success throughout its lifecycle.
Revenue vs profit: Profit and revenue are both exceptionally solid marks of a business’s monetary prosperity. Since one uses both, it is crucial to understand their difference to precisely manage an organisation’s funds and make an adequate financial plan.
In today’s competitive business landscape, understanding your audience is key to creating truly resonating products, services, and marketing strategies. Market segmentation is a way of aggregating prospective buyers into groups or segments based on demographics, geography, behaviour, or psychographic factors to better understand and market to them. This targeted approach not only improves customer satisfaction but … Read more
Microeconomics is a branch of economics that examines how individuals and firms make decisions about allocating scarce resources. In contrast to macroeconomics, which looks at the economy as a whole, microeconomics focuses on the individual elements of the economic system.
Business turnover, also known as sales revenue, is the total income a company generates from selling its products or services. It’s a key metric used to assess a company’s financial health and performance.
Depreciation is the gradual reduction in the value of an asset over time because of wear and tear, obsolescence, or other factors. It’s a financial accounting concept that reflects the economic reality that assets ultimately lose their usefulness or become less valuable.
At its core, industrial relations is about achieving a balance. It strives to create a workplace environment that fosters cooperation and productivity, while ensuring the fair treatment and well-being of employees.
Marketing communication is the process of building and maintaining relationships with customers through various channels. It involves conveying information about a product or service to potential and existing customers, with the goal of influencing their thoughts, feelings, and behaviors.
An Employee Stock Ownership Plan (ESOP) is a benefit program that gives workers a stake in the company they work for by granting them ownership in the form of company shares. It essentially allows employees to become part-owners of the business.