Sukanta Maiti

I am a Mechanical Engineer by profession, Blogger, and Youtuber by passion. I have been in the engineering field since 2014. I am passionate about sharing all my knowledge about engineering, management, and economics to my readers.

What is Market segmentation? Types, Importance, Examples

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market segmentation

In today’s competitive business landscape, understanding your audience is key to creating truly resonating products, services, and marketing strategies. Market segmentation is a way of aggregating prospective buyers into groups or segments based on demographics, geography, behaviour, or psychographic factors to better understand and market to them. This targeted approach not only improves customer satisfaction but … Read more

Microeconomics: Principles, Applications, Uses, Importance, PDF

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Microeconomics: Principles, Application, Importance, and Comparison

Microeconomics is a branch of economics that examines how individuals and firms make decisions about allocating scarce resources. In contrast to macroeconomics, which looks at the economy as a whole, microeconomics focuses on the individual elements of the economic system.

Turnover vs. Revenue- Types, Example, Calculation, and Detailed Comparison Table [PDF Inside]

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Turnover vs revenue Article

Business turnover, also known as sales revenue, is the total income a company generates from selling its products or services. It’s a key metric used to assess a company’s financial health and performance.

Depreciation: Methods, Cause, Taxes, Schedule, Units of Production

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WHAT IS DEPRECIATION? HERE IS EVERYTHING YOU SHOULD KNOW ABOUT DEPRECIATION

Depreciation is the gradual reduction in the value of an asset over time because of wear and tear, obsolescence, or other factors. It’s a financial accounting concept that reflects the economic reality that assets ultimately lose their usefulness or become less valuable.

What is Organizational Conflict? Types of Organizational Conflict, Causes, Impact, & How to Manage Organizational Conflicts? (PDF Included)

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What is organizational conflict? and how to deal with it?

Conflict within organizations is a common and often unavoidable aspect of workplace dynamics. While conflicts can be disruptive, they can also lead to growth and innovation when dealt with effectively. In this article, we provide a detailed examination of organizational conflict, including its types, impacts, causes, and strategies for resolution, complemented by real-world examples and … Read more