What is marketing? [PDF Inside] Definitions, 4 Ps, Types, & Advantages of Marketing

Marketing is the process of getting consumers interested in your product or service. It involves researching, analyzing competitors, promoting, distributing as well as learning more about your customers to find new ways to get them excited and attract them with promises.

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What is Sales Management? [PDF inside] Definition, Process, Strategies, Objectives, & Benefits

Sales management is basically referred to as a sales team of a company. Sales are what bring your company revenue, and the significance of sales management is what sets out your company’s long-term survival.

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