Customer Relationship Management (CRM): Functions, Benefits, Limitations

Customer relationship management (CRM)

Customer relationship management (CRM) is a strategy that organizations use to manage interactions with customers and potential customers. CRM helps organizations streamline processes, build customer relationships, increase sales, improve customer service, and increase profitability.

What is Relationship Management and how it works? Components, Stages, Types, Benefits, Purpose| PDF Inside

relationship Management

Relationship management refers to the strategies, practices, and activities employed to build and maintain strong and mutually beneficial relationships with customers, clients, partners, suppliers, and other stakeholders. It involves managing interactions, communications, and collaborations to nurture and enhance relationships for long-term success.

Operations Research: Evolution, Process, Characteristics, and Pros & Cons, [PDF Inside]

operations research

Operations research (OR) is a field of applied mathematics, engineering, and management science that deals with the application of advanced analytical methods to help make better decisions. OR uses quantitative models and data analysis to address complex issues in a variety of fields, including business, government, and healthcare. OR problems typically involve the optimization of … Read more

Formal Vs Informal Communication: A detailed comparison

formal vs informal communication

Before we jump into the topic “Formal vs Informal Communication”, first, we should learn about what formal and informal communication are. Formal Communication: Formal communication refers to the exchange of information, messages, or ideas within an organization or professional setting using established rules, protocols, and designated channels. It typically follows a structured format and is … Read more

Management Information System (MIS): Learn Everything About MIS (PDF Included)

Management information system

A Management Information System (MIS) refers to a computer-based system that collects, processes, stores, and distribute information to support decision-making, coordination, control, analysis, and visualization within an organization. It is a crucial component of modern businesses and is designed to provide managers and other stakeholders with timely and relevant information for effective planning and decision-making.

Primary Market VS Secondary Market: [PDF Included] Functions, Pros and Cons, and Detailed Comparison Chart With 10 Key Points

Primary market vs secondary market

The primary market focuses on the issuance of new securities, raising capital, and providing investment opportunities to investors. It involves the initial sale of securities by issuers to investors. On the other hand, the secondary market facilitates the trading of existing securities among investors, providing liquidity, price discovery, and ongoing investment opportunities. Both markets serve important functions in the financial ecosystem and cater to the needs of investors and issuers at different stages of the securities lifecycle.