Customer Relationship Management (CRM) [PDF Inside]: Functions, Benefits, Limitations, and related Tips

Customer relationship management (CRM) is a strategy that organizations use to manage interactions with customers and potential customers. CRM helps organizations streamline processes, build customer relationships, increase sales, improve customer service, and increase profitability.

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What is Relationship Management and how it works? Components, Stages, Types, Benefits, Purpose| PDF Inside

Relationship management refers to the strategies, practices, and activities employed to build and maintain strong and mutually beneficial relationships with customers, clients, partners, suppliers, and other stakeholders. It involves managing interactions, communications, and collaborations to nurture and enhance relationships for long-term success.

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