Strategic Human Resource Management (SHRM) is an approach to managing human resources that aligns HR practices and policies with the strategic objectives of an organization. In other words, it is the process of linking the HR function with the strategic goals and objectives of the organization.
Read More
Organizational behavior (OB) is the study of how individuals, groups, and structures interact within an organization. It is a multidisciplinary field that draws on concepts and theories from psychology, sociology, anthropology, economics, and management to understand and explain human behavior in the workplace.
Read More
Accounts payable management is the process of managing a company’s accounts payable in an efficient and effective manner to ensure that the company’s short-term debts are paid on time and in full while maximizing cash flow and minimizing costs.
Read More
Receivable management refers to the process of managing a company’s accounts receivable in order to ensure that payments are collected on time and the company’s cash flow is optimized.
Read More
Cash flow management is the process of monitoring, analyzing, and optimizing the inflow and outflow of cash in a business or personal finance context. It involves managing the cash resources of an entity in a way that ensures the entity can meet its financial obligations in a timely manner, while also maximizing the use of available cash to generate revenue and grow the business.
Read More
What is Working Capital? Working capital is the difference between a company’s current assets and its current liabilities. In other
Read More
A route through which a product travels from the production end to the point of consumption is called a distribution channel.
Read More
A marketing mix is a set of tools used to promote a product or service in the market. It is also known as the 4Ps (product, price, place, promotion) of a marketing strategy. Using these components, a business can maximize its profit and the chances of its product being recognized by customers.
Read More
Sales Promotion is a marketing activity that boosts sales, creates brand awareness, and increases customer loyalty. It involves offering discounts on some products or providing incentives for customers to engage with your brand.
Read More
The process of evaluating the feasibility of a new product or service through research conducted directly with possible customers is called market research or marketing research.
Read More